Floor Flows · welcome

Bringing flooring into the digital age

By flooring people, for flooring people.

Floor Flows gives flooring stores one branded app for installs, measures, service calls and reviews — built by a flooring store that runs on it every day, not by a tech company guessing at how flooring works.

Want to click around? This page is the overview — the full interactive demo (fake customers, fake jobs, fully clickable) is at demo.floorflows.com. Logins: demo / demo-sales / demo-warehouse, password password.

Try the live demo →

01Why Floor Flows

Most flooring stores still schedule installs on a whiteboard, a spreadsheet or a shared calendar nobody trusts. We had the same problem — five stores, installers, warehouse, sales — so we built our own system. It now runs our whole operation: install and measure calendars that know how many square feet a crew can handle in a day, service calls with photos, sample checkouts, review tracking, and an owner dashboard.

Most stores also end up paying for a pile of separate apps to fill the gaps — a scheduling tool, a group chat, a training site, a signature service — each with its own login, its own bill and its own per-person price. Floor Flows puts that work in one app, priced per store.

Floor Flows is that same system, set up with your logo, your stores and your product lines. It works alongside the business software you already use, and we can add custom automations and AI tools when you're ready. Most stores are running in a couple of weeks.

Proof

45,000+ jobs

in the system at our own stores, including our history.

Proof

5 stores, 20+ staff

sales, warehouse and office using it every day.

Proof

Built in a real store

every feature exists because our own team needed it.

02Take the tour — about 15 minutes

Use the sidebar on the left. Each step names the page to open.

  1. Your week at a glance. Open ⌂ Dashboard — today's work, your upcoming jobs, samples out, and shortcuts to every schedule.
  2. Book an install. Open Carpet Schedule and add a job on any day. Watch the day's square-foot capacity fill up — when a crew's day is full, the app says so before anyone overbooks it.
  3. Lock a day. On the same calendar, lock a holiday or a full day so nobody can book into it. Then drag or edit a job to move it.
  4. Set your limits. Open Capacity Settings — daily limits by number of jobs and square feet, per product line.
  5. Measures, deliveries, cleaning. Open the Appointments, Delivery Schedule and Carpet Cleaning Schedule pages — same idea, one place.
  6. Service calls with photos. Open Cust Service Request — warranty and service requests with photos, in a calendar or a list.
  7. Samples that come back. Open Samples — check a sample out to a customer and see what's still out on the Dashboard.
  8. Talk to your team. Open Team Chat — see who's in the app right now, post to everyone, or message one person privately. Share a job photo or a PDF with 📎, add an emoji, react with 👍. Try this: open a second (private) browser window, sign in as demo-sales, and watch the green "online" dot and your messages appear live in both.
  9. The owner's view. Open Staff, then the Insights tab — jobs booked by store and by salesperson, plus trends. The Review Contest tab shows the review leaderboard; Training holds your own lessons and quizzes.
  10. On a phone. Open the demo on your phone (or shrink this window) — installers and sales see their day without a laptop.

Try it as different people

Each person sees only what their job needs. Sign out (bottom of the sidebar) and sign in as:

03What's included

Pillar 1

Run the schedule

  • Install calendars by product — carpet, hard surface, tile, vinyl
  • Daily limits by jobs and square feet, so crews aren't overbooked
  • Lock holidays and full days in one click
  • Measure appointments by store
  • Delivery and carpet-cleaning calendars
  • Works on any phone — installers see their day
Pillar 2

Run the shop

  • Warranty and service requests with photos
  • Sample checkout so samples come back — and turn into sales
  • Personal Google review links and sales contests
  • Owner dashboard: jobs booked by store and salesperson
  • Training library — upload your own documents, build lessons and quizzes
  • Team chat built in: who's online, team and private messages, photos, files and emoji — no separate chat app
  • Your tools in one place: links to suppliers, payroll and every service you use
  • Online signatures for orders
Pillar 3

Custom digital solutions

  • Automatic texts the day before an install
  • Review requests sent when a job closes
  • Follow-ups on samples and open quotes
  • AI assistants for customers and staff
  • Cloud dashboards for your numbers
  • Connections to your business software (RollMaster today)
Coming soon

Customer Connect

Leads and customer follow-up: a sales pipeline, reminders, close-rate reports, and one customer history from first call to install to service.

Coming soon

Marketing Hub

Schedule social posts, turn finished-job photos into posts, and see your reviews, posts and lead sources in one overview.

04One app, not a stack of subscriptions

Most of the tools a flooring store pays for separately are charged per person, so the bill grows with every hire. Floor Flows is priced per store — add your installers and part-timers at no extra cost.

What stores often pay for separatelyTypical priceExample: 1 store, 20 staffIn Floor Flows
Scheduling / dispatch software$30–50 per user / mo10 office, sales & crew-lead users × $35 = $350Install, measure, delivery & service calendars
Team chat app$4–9 per user / mo20 × $7 = $140Team Chat — who's online, team & private messages, photos, files, emoji
Training / quiz platform$5–10 per user / mo20 × $5 = $100Training library with lessons and quizzes
Shared photo / file folders for jobs$6–12 per user / mo10 × $6 = $60Photos on jobs, service calls and sample checkouts
Total≈ $650 / month · 4 logins · 4 bills · goes up with every hirePro: $449 / month · 1 login · 1 bill · same price at 40 users
One login

One place to look

The schedule, the conversation about the job and the photos live together — nobody has to ask "which app was that in?"

One switch

Safer when people leave

Turn off one login and that person loses access to the schedule, the chat and the files at the same time — not five separate accounts to remember.

One bill

Grows with you, not per head

Hire another installer and your bill doesn't change. Add a store for $99 / month.

Typical prices are illustrative ranges from common published per-user plans; your current tools may cost more or less. Bring your last month's software bills and we'll do the comparison with your real numbers.

05Pricing

Price per store, not per person — add your installers and part-timers without paying more.

Schedule

$249 /month
For one store ready to retire the whiteboard.
  • Install, measure & delivery calendars
  • Daily capacity & day locks
  • Crew assignment & phone app
  • Team chat with photos & files
  • Your logo and colors
  • Up to 15 users
  • Nightly backups & email support

One-time setup: $1,000

Most popular

Pro

$449 /month
Your whole back office in one place.
  • Everything in Schedule
  • Service requests with photos
  • Sample checkout
  • Review links & sales contests
  • Owner dashboard
  • Training library
  • Up to 40 users

One-time setup: $1,500

Connected

$749 /month
For multi-store operations that want it all linked up.
  • Everything in Pro
  • Business-software connection*
  • Online order signatures
  • Scanned-order intake
  • Unlimited users
  • Priority phone support

One-time setup: from $3,000

Build your own

Only pay for what you'll use.

Every store starts with Core ($149/month — your branding, logins, phone app, team chat, staff directory, your tools & links, backups and support), then adds the modules it needs: Scheduling, Service & Samples, Reviews & Contests, Insights, Training & Procedures, E-Sign & Scan Intake, and Business-Software Connection. The packages above bundle the most popular combinations at a discount. Customer Connect and Marketing Hub are coming soon.

*RollMaster today; other systems quoted on request. Extra locations $99/month. Pay yearly, get 2 months free. Founding stores: the first five save 30% for their first year.

Custom digital solutions — priced to your needs

SolutionStarting atExample
Planning session$250We map what to automate and send a written plan. Credited toward your project.
Single automation$750A text to every customer the day before their install.
Smart workflow with AI$2,000New web lead → AI drafts a reply → logged and followed up automatically.
Custom AI assistant$3,000A website chat that answers "when is my install?" or a staff helper trained on your procedures.
Cloud dashboards & dataQuotedYour jobs and sales in a live dashboard you can share with partners.
Care plan$150/moWe monitor, fix and fine-tune your automations. Hosting billed at cost, itemized.

06Common questions

QuestionAnswer
"We already have RollMaster / RFMS."Perfect — keep it. Floor Flows handles the scheduling and day-to-day work those systems aren't built for, and on our Connected plan it talks to RollMaster directly.
"It's too expensive."It's priced per store, not per person — add every installer at no extra cost. Compare it to one double-booked crew or one lost sample sale a month.
"We already use group texts / a chat app."Team Chat is included, so it's one less bill and one less login. Messages sit next to the schedule, photos stay with the business instead of on personal phones, and turning off someone's login removes their access to everything at once.
"My team won't use it."That's the most common worry. It works on their phones, and we train them during setup. The pilot proves it before you commit.
"You're a flooring store, not a software company."That's the point. We use it every day, so when something's wrong, we feel it first.
"What if you go away?"Your data is yours. We export everything on request, and backups run nightly.
"We're too small."The Schedule plan is built for a single store, and most of the value is in not double-booking crews — that matters more when you only have a few.

07Getting started

  1. Talk it through. Tell us how you schedule today and what went wrong last week.
  2. 30-day pilot. We set up your copy with your logo, stores and product lines. Setup is credited if you stay.
  3. Train the team. We walk your office, sales and installers through it — most stores are running in a couple of weeks.
  4. Add more when you're ready. Modules, automations and AI tools, one at a time.
Questions? Ready to see it in action? Try the interactive demo — same sample data, fully clickable.